Force India raises glass to Cavall deal

Formula One motor racing team Force India has agreed a partnership with Mexican wine producer Cavall.

Under the deal, the terms for which were not disclosed, Cavall’s logo will feature on Force India’s race cars – appearing on the side view of the drivers’ headrests.

Mexican Sergio Perez (pictured) is one of Force India’s drivers and the agreement with Cavall further boosts the team’s substantial commercial ties in the country.

Latin American insurance provider Inter, the Claro and Telcel brands of telecommunications company America Movil and tequila maker Jose Cuervo are all represented on Force India’s VJM08 car.