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Etihad Airways signs MLS deal

Abu Dhabi-based airline Etihad Airways has agreed a multi-year partnership with Major League Soccer, the top division of football in North America.

Under the deal, the length of which was not disclosed, Etihad Airways will become the official airline partner of the MLS in the US.

Etihad Airways will also benefit from branding on LED pitch-side advertising boards during MLS matches.

In addition, Etihad Airways and the league will work together on various activations and initiatives including community programmes, as well as competitions and promotions for flights and holidays.