Essendon brings up 10 years with Antler Luggage

Australian Football League team Essendon has extended its commercial partnership with suitcase manufacturer Antler Luggage for the 2014 Australian Rules season.

Antler has partnered with Essendon since 2004, expanding its collaboration throughout this period as a premium partner.

Essendon has been embroiled in a doping scandal following a lengthy investigation by the Australian Sports Anti-Doping Authority (Asada) this year, which last week resulted in it being barred from the 2013 end-of-season finals, coach James Hird receiving a 12-month ban and being hit with a fine of A$2m (€1.4m/$1.8m).

Antler Luggage managing director Sonney Roth said: “It’s no secret that 2013 has been a challenging year for the club. But most importantly, those involved have admitted that mistakes have been made and Antler Luggage now looks forward to working with the Essendon Football Club to build on the great foundations we have laid together for so many years.”