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Denver Broncos given clean bill of health by new partner

NFL American football franchise the Denver Broncos has secured a partnership with UCHealth, a division of the University of Colorado educational institute.

Under the long-term deal, the terms of which were not disclosed, UCHealth will acquire the naming rights to the team’s practice facility in the Englewood area of Denver.

UCHealth will also serve as a founding partner of the Broncos Health & Wellness Expo, a new event organised by the team in an effort promote healthy lifestyles to people in the local area.

The deal will include the team and UCHealth collaborating on various breast cancer awareness events, health screenings for supporters, as well as various marketing initiatives.

In addition, UCHealth will sponsor the Broncos’ injury report from the start of the 2016 season.

Elizabeth Concordia, president and chief executive of UCHealth, said: “This partnership with one of the nation’s elite sports organisations creates a strong team that can advance the culture of good health and generates an opportunity for us to engage with people in Colorado and beyond.”