Deezer follows up United deal with Barcelona partnership

Digital music platform Deezer has continued its football drive by partnering with Spanish LaLiga club Barcelona.

The deal, the length of which was not disclosed, names Deezer as Barcelona’s official music partner.

Under the agreement, Deezer users will be able to access The Sound of Barca, the club’s official music channel. The channel features official playlists from Barcelona players and other footballers and athletes.

Deezer will provide more than 100 songs for the club, including top hits, Catalan music and tracks that players listen to pre-match. Users will also receive access to Deezer Flow, which creates personalised playlists.

Competitions will also be launched to give users the chance to win club-themed prizes, while supporters will be given the opportunity to win a premium Deezer account, which offers access to an unlimited music library.

The announcement comes after Deezer agreed a similar deal with English Premier League club Manchester United earlier this week.