Savings bank Caisse d’Epargne has renewed a partnership with the FFBB, the governing body of basketball in France.
The extension will run for four years, from 2017-18 to 2020-21, having first linked up with the FFBB three years ago. Caisse d’Epargne will continue to receive branding space on the back of the national team’s jerseys.
The bank will support the FFBB’s national teams for men and women, as well as all age-group teams from U-15 to U-20.
“Caisse d’Epargne is particularly proud to be a partner of the French men’s and women’s basketball teams – two teams that bring French people together and evoke great sporting emotions,” Cédric Mignon, Caisse d'Epargne’s development director, said. “The teams also have the values of commitment, closeness and audacity, values that Caisse d'Epargne embodies throughout France in the heart of communities.”