Bremen extends deal with shirt sponsor

German Bundesliga football club Werder Bremen has extended its shirt sponsorship deal with poultry producer Wiesenhof.

The new one-year deal will cover the 2017-18 season. Wiesenhof’s previous agreement with the club was due to expire at the end of the current campaign.

Wiesenhof’s branding will continue to appear on the front of Bremen’s playing shirts as part of the extended deal.

The company will receive exposure through the club’s media channels and via the wieshof-werder.de online platform, while fan competitions will also be launched to promote the partnership.

Wiesenhof first teamed up with Bremen in 2012.