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BoomBoom boosts US cricket

The United States of America Cricket Association has agreed a two-year deal, from 2013-14 to 2014-15, with sporting apparel manufacturer BoomBoom.

BoomBoom will supply kit and apparel to the association’s men’s, women’s and youth teams as an official sponsor of the national governing body’s high-performance programme.

The deal will also include the development of a new online cricket store where fans will be able to purchase official apparel produced by BoomBoom.

BoomBoom already has partnerships with cricket stars such as Pakistan’s Shahid Afridi, South African Herchelle Gibbs and Hamish Marshall of New Zealand.