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Bologna extends with main partner Liu Jo

Italian clothing brand Liu Jo has extended its main sponsorship agreement with Serie A football club Bologna.

The Carpi-based company will continue to benefit from brand exposure on the front of the club’s shirts during the 2019-20 season.

Liu Jo first partnered with Bologna in 2015 and became the club’s main shirt sponsor at the start of the 2018-19 campaign.

As part of the renewed agreement, Liu Jo will continue to provide official clothing for Bologna’s first team, staff and hospitality staff on home match days.

Bologna finished the 2018-19 Serie A season in 10th place.