Australian A-League football team Newcastle Jets has signed a three-year partnership with BLK to make the sportswear manufacturer its official apparel supplier.
BLK, a subsidiary of WRS Group, will produce playing jerseys, training kit and merchandise for the Jets’ A-League and youth teams until the end of the 2016-17 season.
Newcastle Jets will be the first A-League team to wear BLK, although the company recently sealed a deal to manufacture kits for the A-League All Stars match and it is well established across top-level sport in the region via National Rugby League, Super Rugby and Australian rules football’s AFL.
The financial terms of the agreement were not disclosed but Jets commercial director Mark Duffield-Thomas said: “This is one of the largest sponsorship deals in the club’s history. When we took this opportunity to market it was important for us to secure a strong partner that recognises the potential of football and wants to partner with the Jets.”
Newcastle Jets narrowly missed out on a place in the A-League’s 2013-14 finals series as it secured a seventh-place finish in the regular season table.