Online motorcycling store Bike Nation has agreed to become the new title sponsor of the 2014 Lightweight TT Race, a road race that is part of the annual Isle of Man TT Races festival.
Under the deal, the 2014 race will be known as the Bike Nation Lightweight TT.
Bike Nation has also launched a competition for one customer to win a VIP trip for two to the Isle of Man TT Races.
The 2014 Bike Nation Lightweight will take place on June 6.