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BetClic nets LNB partnership

Online bookmaker BetClic has entered into commercial partnership with the French National Basketball League (LNB).

BetClic will be the LNB’s official gaming operator and the naming sponsor of the league’s official fantasy basketball game.

Additionally, BetClic will benefit from a presence at showpiece LNB events such as its play-offs and Match des Champions, alongside branding on official digital and communications channels.

San Antonio Spurs and France national team basketball star Tony Parker (pictured) will promote the partnership having been an ambassador of the BetClic Everest Group since 2010.

Terms of the deal were not disclosed.