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ASOIF turns to commercial advisory group over Olympic qualifier ‘challenges’

Credit: International Olympic Committee

A commercial advisory group to the Association of Summer Olympic International Federations (ASOIF) is to review the “challenges” posed by recent International Olympic Committee initiatives, including the new ‘Olympic Qualifier Series’ and its unified branding.

Following a meeting of the ASOIF council today (Wednesday), it was decided that the panel would analyse the commercial implications and feed back to the various international federations to “address the issues”.

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