Wales

The Cardiff Blues Welsh Pro 14 rugby union club has entered into a partnership with Italian sportswear manufacturer Macron.

European rugby union club competition the Pro14 has agreed a sponsorship deal with sports health and nutrition company ROS Nutrition.

The IMG agency has been jointly appointed by the Football Associations of Northern Ireland, Scotland and Wales to find a headline partner for the three national governing bodies.

Japanese automotive manufacturer Subaru has been named as the away shirt sponsor of Wales’ national rugby union team.

Insurance company Royal London has renewed its partnership with the England and Wales Cricket Board, through which it will retain title sponsorship rights to men’s and women’s domestic and international one-day cricket.

Dragons, the Newport-based Welsh Pro14 rugby union club, has strengthened its commercial portfolio by renewing a deal with Industrial Automation and Control (IAC) and signing up Gwent-based GOS Engineering as a new sponsor.

Construction services provider Cuddy Group has agreed a shirt sponsorship deal with the Dragons, the Newport-based Welsh Pro14 rugby union club.

WRW Construction and Enzo’s Homes have signed jersey sponsorship deals with Welsh Pro14 rugby union team the Scarlets.

Sports fashion retailer JD Sports has agreed a deal to become the new title sponsor of the Welsh Premier League, the top tier of domestic football.

Japanese vehicle manufacturer Isuzu has signed a four-year deal to become the Welsh Rugby Union’s new main sponsor.

Premier League football club Swansea City has agreed shirt sponsorship deals with Asian gaming company Letou and US online security specialist Barracuda Networks.

Welsh Pro12 rugby union club Ospreys has agreed a shirt sponsorship deal with online rugby store Lovell Rugby.

Golden Ale from Guinness, Pimm’s and Aspall have been named as the official ale, spirits and cider partners, respectively, of the International Cricket Council’s upcoming Champions Trophy one-day international event, which will take place in England and Wales.

Welsh Pro12 rugby union club Ospreys has entered into a partnership with sports apparel company Canterbury.

US technology giant Intel has agreed a deal with the International Cricket Council to serve as an innovation partner of this year’s Champions Trophy one-day international tournament.

English Premier League football clubs have been given permission to seek shirt sleeve sponsors from next season, according to the Daily Mirror.

UK alcoholic ginger beer brand Crabbie’s has signed a first-of-its-kind, five-way sponsorship agreement that incorporates the Welsh Rugby Union and Welsh Pro12 teams Ospreys, Scarlets, Cardiff Blues and Newport Gwent Dragons.