Indian bathroom fittings manufacturer Prayag has agreed a deal to sponsor the Nidahas Trophy, a Twenty20 cricket tournament that is currently being contested by the national teams of Sri Lanka, India and Bangladesh.
Indian motorcycle manufacturer Hero MotoCorp has been unveiled as the title sponsor of the Nidahas Trophy, a new Twenty20 cricket tournament that will be contested by the national teams of Sri Lanka, India and Bangladesh.
Soft drinks manufacturer Coca-Cola has entered into a partnership with the Sri Lanka Cricket national governing body.
Sri Lanka Cricket has agreed a sponsorship deal with multi-national lifestyle firm Confident Group ahead of next year’s World Twenty20 tournament in India.
Sri Lanka Cricket, the governing body for the sport in the country, has agreed a partnership with healthcare service provider Nawaloka Hospitals.
Specialist cricket website Cricbuzz will serve as the title sponsor of the forthcoming Test match series between Sri Lanka and India.
Men’s personal care brand Black Knight has reached a sponsorship agreement with the Sri Lanka national cricket team.
To mark the start of the Cricket World Cup in Australia and New Zealand this month, Sports Sponsorship Insider has completed a survey of the sponsorship portfolios for the boards of Australia, England, India, New Zealand, Pakistan, South Africa, Sri Lanka and the West Indies.
Sri Lankan menswear brand Hameedia has been appointed as the official formal clothing sponsor of Sri Lanka’s national cricket team.
The Sri Lanka Tea Board has agreed a three-year deal with Sri Lanka Cricket (SLC) to become the primary sponsor of the national team in away matches.
Dialog Axiata has sealed a three-year deal with Sri Lanka Cricket, representing the country’s biggest sponsorship deal, according to the Daily Financial Times newspaper.