South America

Brazil-based telecommunications brand Oi has become title sponsor this year’s Rio Open on the World Surf League’s (WSL) Championship Tour.

99Taxis, a mobile phone application that allows people to locate nearby taxis, has expanded its presence in Brazil’s Campeonato Brasileiro top-tier football club competition by entering into a partnership with Corinthians.

Campeonato Brasileiro Série A football club Flamengo has signed off on sponsorship deals with financial services organisation Caixa and automotive manufacturer Jeep.

US conglomerate General Electric has extended its backing of the Paralympic Games by agreeing to sponsor next year’s edition of the multi-sport event in Rio de Janeiro.

US sportswear giant Nike has agreed a long-term partnership with the Chilean Football Association (ANFP).

Campeonato Brasileiro Serie A football team Sao Paulo has reached a sponsorship deal with Panamanian airline Copa Airlines.

Mobile phone operator Movistar has renewed its ties with the Colombia Football Federation (FCF) to remain as an official partner of the Colombia football team.

Insurance multi-national Zurich has entered into a commercial partnership to promote Argentina’s golf tournaments on the PGA Tour Latinoamerica.

Chinese online betting and gaming company K8 has agreed a sponsorship deal with organisers of the 2015 Copa America national team football tournament.

Brazilian company Viton 44 has struck a deal for its Guaraviton drinks brand to become a partner of recently promoted Campeonato Brasileiro Série A top-tier football club Vasco da Gama.

Automotive manufacturer Chevrolet has signed up as the title sponsor of the Brasil Global Tour – the series of friendly matches featuring the Brazil national football team.

US sportswear manufacturer Under Armour has announced a multi-year deal with Campeonato Brasileiro Serie A football team Sao Paulo.

Korean automotive company Kia Motors has signed up as a platinum sponsor for the 2015 Copa America national team football tournament.

Brazilian banking and financial services company Bradesco has struck a deal with Novo Basquete Brasil (NBB), the top division of club basketball in the country, to become the title sponsor of its end-of-season All Star events.

Government-owned bank Caixa Economica Federal has renewed its major shirt sponsorship deal with Campeonato Brasiliero football club Corinthians for the 2015 season.

German brewery Isenbeck has struck a deal to become a sponsor of Argentinian Primera División top-tier football club Boca Juniors.

Brazilian telecommunications company TIM has further strengthened its considerable presence in the Campeonato Brasileiro Série A football league by signing one-year sponsorship agreements with Coritiba and Atletico Paranaense.

The Colombian Football Federation (FCF) has sealed a renewed agreement with official insurer Allianz and has brought in soft drinks giant Coca-Cola as an official sponsor.