South America

Brazilian president Jair Bolsonaro has tweeted his determination to terminate the partnership between national oil company Petrobras and the McLaren F1 team

The Argentinian Football Association (AFA) is expected to this week make a decision on the award of a video assistant referee (VAR) technology supplier contract

The Brazilian Basketball League (LNB), organiser of top-tier club competition the NBB, has agreed a one-season extension to its partnership with education institution Centro Universitário Salesiano de …

The Brazilian Basketball League (LNB), organiser of top-tier club competition the NBB, has agreed an extension to its partnership with US beer brand Budweiser and has signed up construction products manufacturer…

Brazilian football club Santos has extended its deal with the educational institution Unicesumar as the sponsor of the club’s shorts.

Campeonato Brasileiro Série A football club São Paulo has signed a kit sponsorship deal with sports betting company Betsul.

Italian automotive manufacturer Fiat has stepped up its association with Argentinian Superliga football team Racing Club by agreeing a short-term deal to become its main sponsor

Campeonato Brasileiro Série A football clubs Santos and Goiás have agreed shirt sponsorship deals with agribusiness company Kicaldo and sports entertainment firm MarjoSports, respectively.

Sports marketing agency Pitch International has brokered three partnership deals for the Brasil Global Tour – the series of international friendlies played by Brazil’s national football team in the run …

The South American Football Confederation (Conmebol) has today (Friday) announced a partnership with online betting company Betfair

JL Sports Investment, a company owned and operated by former MP & Silva chief executive Jochen Lösch, has acquired an exclusive mandate to sell title sponsorship, betting, data and video-game licensing …

Portuguese olive brand Azeite Royal expanded its shirt branding rights with Brazilian Série A club Vasco da Gama for last weekend’s ‘classic’ game against Flamengo. Az

Brazilian soft drinks brand Guarana Antarctica has renewed its partnership with the Brazilian Football Confederation (CBF) for eight more years

Campeonato Brasileiro Série A club Flamengo has signed a new front-of-shorts partnership with Brazilian health insurance firm Benevix.

Online betting company NetBet has further enhanced its presence in Brazilian football by agreeing a shirt sponsorship deal with Campeonato Brasileiro Série A club Centro Sportivo Alagoano.

Argentinian Superliga football club River Plate has sealed a three-season contract for Turkish Airlines to become its new Main Sponsor

Argentinian Superliga football club River Plate has reportedly ended its search for a shirt sponsor by agreeing a deal with Turkish Airlines

Argentinian Superliga football club Boca Juniors has approved a 10-year contract that will see German sportswear company adidas replace US rival Nike as its kit partner