Financial services company BK Group has acquired naming rights to Kigali Arena, a 10,000-seat venue in the Rwandan capital, in a six-year deal worth $8m (€7.5m).

Premier League club Arsenal has signed a new Regional Beer Partner Deal with Rwandan brand Skol Brewery

Tanzanian pay-television operator AzamTV has agreed a deal to become the new title sponsor of the Rwanda Premier League top-tier club football competition.

Australian sporting apparel provider AMS Clothing has entered into a partnership with the Rwanda Football Federation.