Northern Ireland
Tennent’s enhances IFA link with Irish Cup sponsorship
Scottish beer brand Tennent’s has expanded its existing partnership with the Irish Football Association, the sport’s governing body in Northern Ireland, by agreeing a deal to become the new title sponsor of the Irish Cup club knockout competition.
Irish FA drinks to Tennent’s partnership
The Irish Football Association, the sport’s governing body in Northern Ireland, has agreed a partnership with Scottish beer brand Tennent’s.
Ulster Rugby connects with BT extension
UK telecommunications company BT has opted to extend its partnership with Irish Pro12 rugby union team Ulster Rugby.
Danske Bank extends title sponsorship of Northern Ireland top tier
Financial services group Danske Bank has struck a deal to continue as title sponsor of the Northern Ireland Football League’s top-tier Premiership.
Irish Open bags Dubai Duty Free as title sponsor
Airport retailer Dubai Duty Free has agreed a title sponsorship deal with the Irish Open European Tour golf tournament.
Ulster Rugby seals dual kit sponsorships
Irish Pro12 rugby union team Ulster has signed four-year shirt sponsorship deals with sustainable building materials manufacturer Kingspan and the Bank of Ireland financial institution.
Monster enhances motorcycling presence with North West 200 deal
Energy drinks brand Monster has agreed a sponsorship deal with the 2015 North West 200 motorcycle road racing event in Northern Ireland.
Danske Bank stays onside with NIFL Premiership
Financial services group Danske Bank has renewed its title sponsorship of the Northern Ireland Football League’s top-tier Premiership for a third season.
Setanta nets extension with cross-border football competition
Pay-television broadcaster Setanta Sports has extended its title sponsorship of the Football Association of Ireland and Irish Football Association’s club cup competition until 2016.
Belfast Giants extend Stena Line deal
Ferry company Stena Line has agreed to become the title sponsor of Northern Irish Elite Ice Hockey League team Belfast Giants for a third successive season.
Vauxhall scores Irish FA extension
Vauxhall Motors has agreed to extend its sponsorship deal with the Irish Football Association by a further four years until at least the 2018 Fifa World Cup finals in Russia.
Derry-Londonderry returns to Clipper Race
Northern Irish city Derry-Londonderry is to return to the Clipper Round the World Yacht Race as a team sponsor for the event’s 2013-14 and 2015-16 editions.