Bulgaria

Bulgarian A PFG top-tier football club CSKA Sofia has named telecommunications company Mtel as its new main sponsor.

Italian sportswear manufacturer Lotto has entered into a partnership with Bulgarian A PFG top-tier football club CSKA Sofia.

Sports betting company Efbet has agreed a shirt sponsorship deal with Bulgarian A PFG top-tier football club Levski Sofia.

English Premier League football club Liverpool has entered into a regional partnership with online betting and gaming company Betfair.

The Bulgarian Football Union national governing body has agreed a deal for domestic sports gaming company Eurofootball to become a sponsor of the Bulgarian national football team.

Bulgarian A Group football club Levski Sofia has agreed a short-term contract with Lev Ins to make the insurance company the team’s new main sponsor.

The Bulgarian Football Union has agreed a multi-year kit partnership with Spanish sportswear firm Joma.

Bulgarian football club Levski Sofia has agreed a two-year kit deal with sportswear brand Joma.