The UK government's review of its gambling law is likely to result in an outright ban on sponsorships by so-called ‘white label’ betting brands from overseas markets, particularly in Asia.
Unilever-owned hygiene soap brand Lifebuoy has agreed a multi-year sponsorship of English football’s second-tier league body, the English Football League, aimed at helping clubs provide a safe return o…
English Championship club Leeds United has agreed to make sportswear giants adidas its new kit supplier
English Championship club Leeds United has signed a two-year extension to its main shirt sponsorship deal with online betting brand 32Red
Global sports-betting and gaming group GVC Holdings has called for a ban on gambling company shirt sponsorships and perimeter advertising in UK football