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eSports Doomsday – Erste Group and League of Legends European Championship

To activate its partnership of the 2021 League Of Legends European Championship, Erste Bank built an integrated, digital-first activation programme based around driving debate and conversation on the classic gamer/sports fan question as to whether ‘eSport is really a sport’, led by a film called ‘eSports Doomsday’.

Territory: Germany/Europe

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