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PSG extends stylish image with Replay deal

(Photo by Dean Mouhtaropoulos/Getty Images)

In October, Fashion Box, the parent company of Replay, agreed to a four-year deal with Paris Saint-Germain for rights to become the club’s first ‘Official Denim Partner’.

The deal is worth between €1.1m ($1.2m) and €1.5m per year, according to industry sources, and positions the brand in the club’s Official Provider sponsorship tier.

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