Hollywood deals with Arsenal and Man U just the start, experts say

Premier League club Arsenal last month agreed a deal with Hollywood film studio Universal Pictures to promote a number of Universal’s new releases, including Despicable Me 3, which launched in North America and the UK on June 30.

You need to be a SportBusiness Sponsorship subscriber to view this content

Talk to our team of experts to learn more about the benefits of subscribing

Already have an account? Sign in here