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PSG signs LoveBet as first regional partner, launches virtual LED
Philippine betting brand…
Telefónica renews Team Movistar UCI World Tour deal
Spanish telco Telefónica …
Alfa Romeo pays Sauber extra for full team rights in 2019
Italian carmaker Alfa…
MGM moved fastest for NBA, NHL and MLB sportsbook rights
Rapid decision-making…
Chinese Super League expects great leap forward from new round of deals
Chinese football’s Super League is aiming to earn $25m (€19.25m) per year from a new title sponsorship deal beginning in 2014, a 150-per-cent increase on the current deal with real estate company Dalian Wanda.
Visa targets new business with Uefa and Afcon deals, says chief brand officer
Visa decided to sponsor women’s football in Europe and the men’s African Cup of Nations because it was pursuing “targeted opportunities” among women and mobile payment adopters respectively.
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